Bollywood actress Juhi Chawla is the brand ambassador for Sony Entertainment's new general entertainment channel Sony Pal.
Be it scenic Kashmir or majestic Swiss Alps, Bollywood's trendsetting winter wear is the A to Z of style and snug. Sukanya Verma looks at its winter fashion over the years.
Bappida's softer more creative work got buried in the noise, rues Subhash K Jha as he picks the late lamented composer's most soulful songs.
He is the face of the e-sports platform Dream11, the fantasy league platform, online bus ticketing platform RedBus, web hosting company, GoDaddy as well as traditional big-ticket brands such as Colgate.
Five years into retirement, the little master is the third highest paid sports endorser. How did he script his return to relevance?
Quite a few superstars are bringing their big releases to the big screen this month.
Amitabh Bachchan has signed a deal with Eveready Industries Ltd to promote the company's batteries.
"Congratulations to BCCI and Karnataka Government for resolving this long-standing issue. Special thanks to Amitabh Choudhary for making extra effort," Khanna said in a statement.
It was a starry night as India's top sports and Bollywood celebrities came out in large numbers to support Yuvraj Singh, who launched his own clothing line YWC in Mumbai, on Saturday.
Sasha Chhetri, the Airtel 4G girl, is a better known face across India than most Bollywood starlets, says ad guru Sandeep Goyal.
Mahesh Vijapurkar on phoney ideology excuses and the spurning of brand ambassadors.
Nestle was perceived as being feeble in its defence.
The company has been buffeted by setbacks. Its expansion plans are on hold, promoters have pledged their shares and its market cap has tumbled.
The new Tata Tigor, Datsun Go and Hero Xtreme 200R are hoping to use celebrity endorsers and gain a foothold in a segment that has been the stronghold of market leaders for several decades. But will it work?
As per IPL's Code of Ethics, no person associated with the team can bring the game into disrepute and there is a clause which can lead to suspension of teams.
'What I would love him to do most is to become a life coach and share his incredible story of struggle, success, and survival,' says marketing guru Sandeep Goyal.
Sukanya Verma looks at the wide-eyed dolly's presence in our movies.
'In the early years of this century, barely 10 years after liberalisation, drinking Coke was still cool,' notes Uttaran Das Gupta.
The PNB ambassador is Virat Kohli, Priyanka Chopra and Siddharth Malhotra are the faces of the Nirav Modi label, Kangana Ranaut, Kriti Sanon and others endorse the family of brands under the Gitanjali Group.
Urvi Malvania on what makes Ranveer Singh so popular that he is succeeding Salman Khan and Akshay Kumar as the brand ambassador of Thums Up.
Foreign banks set the template in consumer banking in its infancy, but have almost vacated this booming space.
Or does Priyanka Chopra's love for Assam go beyond that?
Sukanya Verma looks at all kinds of kooky khaki portrayals on the silver screen
Joginder Tuteja looks at filmmakers who have been away from the marquee for a long time, and are returning with a brand new film.
Arguing his bail plea in the riots conspiracy case before additional sessions Judge Amitabh Rawat, his lawyer referred to the supplementary charge sheet filed in the case and said that the police wished to paint every accused with the same brush while adding tadka (flavour) to it.
'I was getting paid great money.' 'I was a part of some wonderful films, which I loved making, but I was becoming very complacent with my approach to my work.' 'And I did not want that.'
Aamir Khan is no longer the face of Incredible India campaign.
'The damage has been done because your own brand ambassador is running you down.'
This is not the first time Gujarat Cooperative Milk Marketing Federation that owns brand Amul has chosen an unconventional method to protect its brand.
Tata Motors recently cut the sales forecast of its luxury car brand, JLR, due to chip shortages, scaling down its production numbers from the earlier 120,000 units to 60,000-65,000 units by September, and leading to an almost 10 per cent fall in the company's stock. In May this year, Bosch India, too, had stated that chip shortfalls would impact its production, as supply chains were getting disrupted.
Joginder Tuteja looks at the most successful female-centric movies in the last five years.
The final decision was supposed to be taken this month, however, it has been postponed.
Most (certainly not all) actors just act. But smart actors have been putting their monies in start-ups.
As Dilip Kumar passes away in the ages, Sukanya Verma feels a deep gratitude for the enormous legacy he's left behind.